SF FashTech

STUDIO64 Event Brings Together San Francisco’s Leading Fashion and Technology Enthusiasts

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You might not expect a fashion event to invite M!nna to showcase their award-winning vibrator, Ola, or Otherfab to demonstrate their portable, computer controlled, 3-axis mill creating 3D objects, but SF FASHTECH understands the lifestyle conversation. Aiming to attract anyone and everyone, STUDIO64 brought together San Francisco’s most cutting-edge start-ups making tremendous strides in personalizing [...]

STUDIO64: Companies Unplugged

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As we gear up for STUDIO64 next week, we want to share with you the participating companies who are creating new experiences in fashion, wearable tech, and lifestyle. We encourage you to see them in person; you’ll be able to play with the products, speak to the founders, and get access to giveaways and goodies. [...]

Think Local Commerce is Dead? Think Again. 5 Reasons the Brick-and-Mortar Store Will Continue to Thrive

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Post written By Ruchika Kumar, Co-Founder and CEO of Boutiika,  a company participating in STUDIO64 Pardon the cliché, but you’d have to be living under a rock not to have noticed the overwhelming buzz buzz buzz surrounding e-commerce, and how it’s the future of retail. The result of this tidal wave of e-commerce-related media coverage [...]

The Empowered Individual and STUDIO64

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We love talking about trends and disruptions in fashion tech. We’ve covered companies upending traditional methods of manufacturing, designing, and selling fashion and apparel. We’ve heard companies claim “we’re taking out the middle man” and “we’re creating a new shopping model”. This is all exciting, but we’re seeing something deeper catch on with entrepreneurs, designers, [...]

52Grams Makes Instagram Fashion Shoppable

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52Grams is a platform introducing shoppable Instagram looks. Users upload Instagram images and tag the fashion items shown with links to e-commerce sites for purchase. The photos can also be “stacked” into lookbooks to be shared onsite or through widgets, feeds or a recently launched WordPress plugin. 52Grams focuses on brands, retailers and style influencers [...]

SFFT featured in the SF Chronicle: Technology, fashion paired at S.F. event

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Reposted from the SF Chronicle: Technology, fashion paired at S.F. event You might say that fashion and technology go together like oil and water, or, say, hoodies and Hermès. They aren’t known to run in the same circles. “Two ships passing in the night” is how SF FashTech co-founder Charles Belle described it when he and partner Mika Uehara were [...]

Startup Weekend Fashtech: “The Characters Behind the Scenes”

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This past weekend Westfield Labs looked like a warzone for brilliant ideas with sticky notes littering the walls, bodies sprawled on the ground, and teammates working feverishly up until closing moments. First glance, the space feels like an adult sleepover camp, minus the pajamas, because fashion consciousness is part of the appeal to Startup Weekend. [...]

Startup Weekend Fashion Tech and Why You Should Participate

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San Francisco is the capital of innovation. We have the largest concentration of startups, as well as funding platforms, incubators, accelerators, events, labs, and organizations dedicated to entrepreneurialism and new ideas, providing kindling for innovation to spark and run like wildfire. The same is said for vertical-specific communities, from edtech and healthtech to fashtech. The [...]